The Dutch giant will present at the IFA a laboratory model of R & D participation. Internet users can become familiar with the SimplicityLabs testing software personalization of television programs. Philips is expected to present new research laboratory called SimplicityLabs. This system will allow online users to participate in the design of software or to respond to images of prototypes. Royal Philips Electronics does not undertake lightly. Each product line has a derivative (an overview of the prototype or software) on the lab site.<!--more--> Optimize the process of creating The aim of the manufacturer Batavian is obviously to have a return on these products to come, like film producers who want by all means avoid an oven at their production cost. A difference that Philips

may make adjustments before the manufacture of objects that it hopes to market. This will be so "explicit" and "implicit" in the words of the supplier. Testers will be asked to fill out forms. Some experiments will also be automatically monitored and documented by the system. Create your personal TV First services to be offered? The TV Aprico custom. This patented by Philips allows you to find, filter and distribute "content from several media types on the TV screen. The menu also created a video, another for photo albums and a system of development of products combining sounds and lights. Specialist electronics Dutch public is not the first to upload creations of its R & D. The Swiss Swiscom Mobile had already done so, to better align its software for mobile phones to the expectations of its subscribers.